Effective Communication In Workplaces

Effective Communication In Workplaces Effective communication has its own benefits in the workplace. Effective communication from managers to employees will result in the employees doing their job well. A good management style together with a positive communication approach will be quite effective in the workplace and will lead to better understanding between the employee and manager. For an organization to be successful communication should happen both internally and externally. Internal communication: between management and employees. External communication: this takes place between staff and clients. Let us consider Vodafone as a case study to illustrate the effective communication skills[3] Internal Communication[2]: this takes place inside the organization between the employees and management. Here the employees act as stakeholders. This communication may take place in any of the forms listed below: Vertically: this the top down approach which happens from the senior employees to juniors associates. The ultimate goal here is to improve the performance of tasks and make the junior employees understand the companys priorities and requirements. Horizontally: this takes places between various teams and across departments. The goal here is to make sure roles are effectively carried out and tasks completed. Intranet with restricted access to people within the business is a great tool for promoting better communication. External communication[1] :this takes place with customers. Vodafone has laid a principle for communication as We will communicate openly and transparently with all of our stakeholders within the bounds of commercial confidentiality. Vodafone believes that this will reduce the barriers to communication. It makes sure that its messages are conveyed both verbally and non verbally. For verbal communication the company has set contact centers so that the staff can be in direct contact with the customers and further giving an opportunity for its staff to talk to the customers about the issues. Non verbal communication can take place through various methods such as advertisements in television, newspapers and other media, the Vodafone logo. This also acts as a method of determining the position of the brand. Further methods of non verbal communication include SMS to contact certain customers. Sales information can be reached out to customers through literature in the Vodafone shops. The many forms of communication through which Vodafone reaches out to its customers are as below: Promotion and sales material- Vodafone makes sure that the advertising material is correct and follows its Business principles. This also helps the information reaches out responsibly to its stakeholders together with promoting its products and services. Awareness and Information: Vodafone promoted the use of mobile phones responsibly in the cars. It took the complex material and translated the information in easy to understand form and made the public aware of the new law and appropriate use of phones in the car. Explanation and guidance: mobile phones have health effects on human beings. But the latest scientific research has something new and Vodafone needs to convey these findings clearly to the customers. Motivation to dedicate Employees A well motivated staff is a key to a productive and pleasant environment in a workplace. Motivating the employees must be one of the key responsibilities of a manager. An effective management and leadership reflect through effective motivation of employees in the workplace. Understanding the human nature is a key to effective employee motivation. The key to performance improvement in an organization is motivation. Motivation is very essential for any business to survive and excel. Motivation is a skill and must be learnt. Performance can be defined as a function of ability and motivation as below Job performance= function (ability)(motivation) Ability depends on education and training. Motivation has the following seven strategies through which it can be initiated: Fair treatment of people Positive and high expectations Discipline Satisfying the needs of the employees Setting goals at work To restructure the jobs Set rewards and recognition for performance Every organization has its own ways to motivate the employees to ensure that goals and targets are reached [4]. Obstacles to Effective Performance The main obstacles to effective performance in an organization are as follows: Culture Change Conflict Culture Culture is related to beliefs, values and customary ways of doing things. The main reason for employees leaving the company is cultural mismatch. According to the present culture employees are required to have a clear understanding of short term and long term goals. The employees are required to have a shared vision and values as well as being productive and motivated. The organizational culture is determined by the leadership style and practices in an organization and hence plays an important role especially during acquisitions and mergers. Every organization has a set of values and beliefs. When an employee is exposed to a new culture, the individual goes through a state known as culture shock. When the companies merge the employees from the non dominant company need to adapt themselves to the new culture of the dominant company. Let us consider Barclay Plc for instance. Barclay acquired Lehman Brothers and one of the major issues for Barclay after this acquisition is to take into consideration the two different cultures in these two companies. Most of the employees of Lehman Brothers have left Barclay and a few did not join Barclay. This makes it clear that the employees are not ready to adapt to the new values, leadership styles, beliefs and practices of the Barclay culture. One of the biggest challenges to the management at Barclay is to make employees accept the new culture. The change in culture ultimately has an effect on the motivation level of the employees, their commitment to the organization and their engagement in work. Another consequence of an acquisition is that the individuals from the non dominant organization will feel like loss of identity and the others will have a superior feeling. This will ultimately affect the company achieve its goals and objectives. Another major issue of culture when the two organizations were merged is it will divert the attention of the employees and make the less productive. The attention of employees will be diverted to issues such as job security , feeling of discomfort working with new employees. Job security is the main issue as there will be duplication of departments and to manage the staff, the organization can reduce the manpower. The job profiles may be redesigned which may have an impact on the performance of the employees. The employees motivation, attitude and performance are determined by the culture. Motivation and culture go hand in hand. More an employee is motivated; the culture will be healthier. The key factor to be dealt in any organization is motivation. If an employee is not motivated properly then the employee will have problem accepting the new culture which will impact the individuals ability to do the job effectively and efficiently. The company should have flexible culture if a decision of acquisition is taken. This will allow the new employees to adjust to the new culture. Culture reflects the style of management and leadership. A slight change in the values, leadership style and ideas will help the new employees adjust to the new environment. This is not easy task, but since Barclays has taken a decision of merger it should be ready to consider changes in its culture and leadership style. Change Except for change nothing is constant in this world. Every activity in an organization results in some change. It can have a positive or negative effect depending on the communication made through change. The acquisition of Barclay and Lehman Brothers bought together a huge change in both organizations. New strategies and policies, procedures and work environment were created for work in both organizations. Change should involve people and not be imposed on people. Preparing the employees of an organization for change is a very vital task and it is the responsibility of the management to do this. This can be done through various methods such as through oral communication, via training programs or through counseling. The major reason for the Lehman employees leaving Barclays when the two organizations were merged is that the change was not managed properly. The key principles needed when planning to manage change are as follows: Every person reacts to change differently. Each person is different and has its own perceptions and preferences. A few people always look forward to change and new things and it easy to handle them. But it is a very difficult to handle people who always like things the way they were. These kind of people will experience stress and dissatisfaction and negative attitude towards their counterparts preferences. Every person has his own needs and priorities A few people work just for money but a few for the self and social identification. Change can be managed effectively by designing jobs in a better way through job redesign, job rotation management etc. Managing expectations realistically The organization should make clear to its employees that it cannot make everyone happy at the same time and this should be communicated effectively and realistically. The relation between expectations and reality is very important. The management should do the tasks listed below in order to manage change effectively: The management should inspire people and set certain objectives, goals and values for the organization It should set up a communication network such as face to face interaction so that new ideas and policies can be easily communicated. If there are any obstacles in the way of communication then those should be removed as this will help people accept change. Change can be made inevitable by promotions, recruitments and rewards. Conflicts When Barclays merges with Lehman conflicts were natural to arise as people from two different cultures and two different companies were merging. Starting with small disputes, conflicts may reach to higher levels which will ultimately affect the organization. Since the culture of both organizations is different each will have its own ideas, strategies, perspectives and goals. The different types of conflict that may arise when people of two different cultures merge are as follows: Conflict with boss Since the manager has a more experience and bigger perspective it will not be good to encounter conflict with the boss. In order to avoid such a conflict it is better not to question his authority and any ideas and views should be presented in the form of suggestions. Conflict with colleagues Different point of view will lead to conflict between employees. This can be done resolved through proper communication. Conflicts with the subordinates Conflicts can be handles effectively by one of the following ways: Each person should be given freedom to express their views. Conflicts can be sorted to a greater level by identifying positive minded people. Not everyone may have a broad vision as ours. So communicating and discussing our vision will help keep conflicts away. Changing nature of Modern Work Organizations [9] There many factors that contribute to the changing nature of work at organization, but the two main factors are: Current market scenario requires organizations to be more competitive and customer focused, hence there is an increased pressure on the organization The breakthrough in IT and communication is another factor. For example mobile and internet have made work to be separated from time and space. Organizations have changed their focus and their main principles are: Defining vision and values from the consumers perspective Creating a value chain i.e., defining activities and process that add value to customers and link them Remove activities that add no value to the organization. Reducing inefficiencies in the tasks in an organization. These principles have added value to the organization enabling them to respond rapidly to customers needs and supporting change and encouraging innovation. Conclusion The base of any organization depends on the policy, the values, the vision, the philosophy and goals set by the management. These act as the driving force for the organizational culture. Culture in a workplace determines the leadership style, the type of communication and group dynamics within the organization. The employees in the organization perceive the culture as a quality essential at work which has an impact on the degree of the employees motivation. This ultimately affects the performance, personal growth and self development which ultimately affect the organization from achieving its goals. The above discussed concepts such as communication, motivation, culture etc, make up only a small part of the theories of organizational behavior and theory. The success of any organization is determined by the application of the concepts of organizational behavior in the organization. The best way to handle conflicts in a workplace is to address them through discussions and debates. Conflict can have a positive effect within the organization if it is addressed effectively. A successful manager is one who takes time to address and deal with the conflict. This in turn will lead to a healthy and diverse work environment.

Republican Plan Should be Vetoed :: Argumentative Persuasive Papers

Republican Plan Should be Vetoed I think that the Republican should be vetoed because to me, their proposed tax cuts in education, the environment, and other areas are not the way to go. There are probably other government functions that could use a decrease in spending. Raising medicare premiums (http://www.yahoo.com/headlines/951114/news/stories/budget_42.html) seems alright, but there could be a better way. In general, today's Congress is in so much deadlock over balancing the budget, they will end up watching it go to about $6 billion by the start of the new millenium!!! The debt's already too high now. President Johnson was able to halve the deficit and keep his budget under $100 million during his first year in office (http://pathfinder.com/time/special/moy/1964.html); but he achieved this through some manipulation of others - something of which Bill Clinton is not a master. Though the proposed increase of $9 a month may seem small to some,many older Americans in the long run will not be able to keep up with the payments and will trim down their disposable income (isn't this what Keynes would think?) Stimulating the economy at the expense of a certain group of people does not constitute favorable domestic policy for politicans of any party. Why is it that the U.S. has such a hard time trying to keep a stable economy when Germany has historically had pretty strong currency and is perhaps the best economic nation in all of Europe? (http://pathfinder.com/time/international/ 1995/950925/economies.html) They do have tougher regulations, but not a lot of capitalistic ways that we do here. The country's central bank managed to step in after unification with tough-minded economic management; and even though the eastern side of the country has spend a little more than necessary, Germany today remains financially stable (without huge increases in inflation). The temporary stop-gap spending bills that Clinton vetoed, causing the current partialgovernment shutdown, has made the U.S. look bad in the eyes of the world because of party gridlock. I doubt if countries such as Germany ever have this much trouble. Are there any solutions to solving the national debt that will completely satify everyone involved? Probably not. I proved that by stating my support for the President's veto of the Republican's spending bills. However, the oneitem that really bugs me is that if the Republicans want to lower the debt so much, why

Benefits of Fast Food Restaurants I Essay

The popularity of fast food restaurants is growing every day. The popularity of fast food restaurants is growing because of three main causes: the low cost, the fast service, and how fast food restaurants are available anywhere. The most evident advantage of fast food is than it saves time. In today’s fast-paced life, there is nothing better than getting a ready meal. No matter how much the chefs praise the benefits of fresh food, at the end of a hard-working day, when one returns home all tiered and hungry? A pizza or a burger can be godsend. Besides the time an individual has to spend in the kitchen, cooking a meal also requires one to make a trip to the supermarket to buy the ingredients for the dish. Then there is the added effort and time consumed in washing and reeling the vegetables. All this makes eating fast food score more preferably over cooking a meal for a busy individual. Besides time, cost saving gives fast food an edge over the meal prepared in the kitchen. If one lives alone, then it is cheaper to buy or order a meal in the fast foods’ restaurant instead of cooking it at home. Also certain fast foods like fries and burgers come pretty cheap. Fast food does raised health concerns. However if careful, you can find some options on the menu of fast food restaurant that could be healthier. Salads are a smart choice. Go for bread products that are made from wheat bread. Opt for lean meat. If you could choose between the fried and boiled options, order the boiled preparation. Avoid ordering carbonic drinks, when you are thirsty. Go for fruit juices, low-fat milk, diet soda. It there anything better than plain water to quench your always resort to the â€Å" make to order† option that certain fast food outlets offer, where you could restrict the use of ingredients that are not healthy. As dessert does not play on important role in the fast food meal menu, you can keep yourself away from delicious and tempting sugary dishes.

Small Business Ent. 1. Investigate Performance of a...

1. Investigate performance of a selected small business enterprise. 1.1 JS furniture is a furniture manufacturing company owned by two brothers John and Smith. JS started operations in 2006 and there is a satisfactory growth in this business since then. However there are fall in turnover in some months as well. JS import wood from Asian countries and manufacture furniture. Company had been able to get massive discounts from its suppliers because of bulk buying so this had helped them to keep their cost under control. However government policies such as taxes on imports, interest rates and exchange rates have had negative impact on this business. Taxes on imports Since UK government is taxing heavily on imports from non EU countries†¦show more content†¦Since internet has a global reach J S should advertise in the internet because it will help them to increase their market share. J S should carry out a market research and find out customers needs and give offers according to their needs. If this approach is used J S can maximize its sales revenue in all the branches. 3. Revise business objectives and plans to incorporate proposed changes. 3.1 Since UK is in a economic crisis company is planning to open up at least two branches in another EU country such as France and Germany in order to increase the market share and spread the risk J S is planning to fund these new projects from their retained profits. Action plan 1st Nov 2008- Have a meeting with all the partners and discuss their opinions in order to do necessary amendments to the plan. 15th Nov 2008- Explain the workers about the new project and make them understand the benefits of this. 31st Nov 2008-Examine the new market and identify the needs of the new customers. 15th Dec 2008-Contact the suppliers and order the raw materials needed for the products. 1st Jan 2009- Open up only one new branch. 1st June 2009-Compare the actual results of the new shops with budgeted figures of the first six months if they are achieved the targets that means the company is functioningShow MoreRelatedHbr When Your Core Business Is Dying74686 Words   |  299 PagesTOP-TEAM POLITICS†¦page 90 WHEN YOUR CORE BUSINESS IS DYING†¦page 66 Y GE SE PA IN DS CK R M WA A 53 www.hbr.org April 2007 58 What Your Leader Expects of You Larry Bossidy 66 Finding Your Next Core Business Chris Zook 78 Promise-Based Management: The Essence of Execution Donald N. 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Saying Could in Spanish Using Poder and Other Verbs

Although the English auxiliary verb could is typically thought of as the past tense of the verb can, it shouldnt always be translated to Spanish as a past tense of poder. Could usually can be translated as a form of poder (a verb typically meaning to be able), however. Following are some of the common ways that could is used in English and various ways the idea can be expressed in Spanish. Translating Could When It Means Was Able or Were Able Usually, you can use the preterite tense of poder if youre talking about a one-time event or a specific period in time, but the imperfect tense should be used if youre talking about an indefinite period. The miner couldnt leave the tunnel. El minero no pudo salir del tà ºnel. (The sentence refers to an ability that existed at a particular and limited time, so the preterite is used.)I couldnt leave the city more than once a year. Yo no podà ­a salir de la ciudad mà ¡s que una vez por aà ±o. (The sentence refers to a ability that existed over an indefiite time, so the imperfect is used.)We could always count on him for advice. Siempre podà ­amos contar con à ©l para sugerencias.After five hours I could finally do it. Despuà ©s de cinco horas por fin pude hacerlo.I thought I could do it better. Pensà © que yo podà ­a hacerlo mejor.Couldnt you see the solar eclipse?  ¿No pudiste ver el eclipse solar? Although the distinction isnt always a clear one, if by saying was able or were able you mean knew how to, the verb saber is often preferable, usually in the imperfect tense: Obviously, he thought I could drive. Obviamente, à ©l creà ­a que yo sabà ­a manejar.We could make fantastic sand castles. Sabà ­amos construir fantà ¡sticos castillos de arena. Translating Could as a Suggestion or Request In English we often use could as a substitute for can in order to be polite or to soften the tone of what were saying. You can do much the same thing in Spanish by using the conditional tense of poder, although often the present tense works just as well. For example, to say, You could come with me to fish for trout, you could say either Puedes ir conmigo a pescar truchas or Podrà ­as ir conmigo a pescar truchas. Translating Expressions Such as If I Could Expressions such as if I could usually use the imperfect subjunctive: If I could turn back time, I wouldnt have answered the telephone. Si yo pudiera regresar el tiempo, no habrà ­a contestado el telà ©fono.If he could eat cake instead of vegetables he would be very happy. Si à ©l pudiera comer el postre en vez de vegetales à ©l serà ­a muy feliz.If we could see it, we would buy it. Si pudià ©ramos verlo, lo comprarà ­amos. Discussing What Could Have Been A common way of saying that something could have been, but wasnt, is to use the preterite of poder followed by haber. If something might have occurred over an indefinite time, the imperfect might also be used. It could have been worse. Pudo haber sido peor.The team could have been much more aggressive. El equipo pudo haber sido mucho mà ¡s agresivo.With more time, we could have eliminated more of the mistakes. Con mà ¡s tiempo, pudià ©ramos haber eliminado algunos mà ¡s de los errores.They could have saved my son. Podà ­an haber a mi hijo. Translating Could in Expressions of Possibility Various expressions of possibility can often be used to translate could when it means that something is possible. Often the present tense of poder can be used as well. One way to translate sentences using could in that way is to think of an alternative way of expressing the idea in English, and then translating to Spanish. The following translations arent the only ones possible: They could be the same person. Es posible que sean las mismas personas. (Literally, it is possible that they are the same persons.)It could be my imagination. Posiblemente sea mi imaginacià ³n. (Literally, it is possible that it is my imagination.)I could leave now. Ahora puedo salir. (Literally, I can leave now.)If we want to, we could take a walk through the city. Si queremos, podemos dar un paseo por la ciudad. (Literally, if we want to, we can take a walk through the city.)

My Thoughts On Reading And Writing Essay - 1307 Words

As I was sitting in the crowded classroom of a high school that I have never been to, I gathered my thoughts to write my essay for the SAT. When I finished my essay, I sat there staring at the ceiling waiting for the instructor to tell everyone to finish their last sentence. While spending some time alone with my own thoughts, I wondered if I had finished too fast. I looked around the classroom and saw that a majority of my peers were still writing their papers. After seeing that everyone was still working on their essays, I tried to proofread to see if I could add more details somewhere. However, nothing was coming to me. I gave up and told myself that the essay was at least decent. Although it wasn’t my best piece of writing, I couldn’t think of anything anymore and I ended up turning in the essay as it was. On that day, I finished the SATs feeling empty. When I was in the third grade, I had a passion for reading and writing. It may has been some time earlier, but third grade is the furthest back that I could remember because it was when I had my first summary assignment. My very first take home writing assignment was the most memorable for me. Under my stairwell of my old house was a big opening; there were no walls or doors under it, so you could walk straight through to the other side. The area under the stairwell was my little â€Å"cave† at the time. I didn’t have a table, but I had a television, a couch, and a game console. The very first writing assignment that I did wasShow MoreRelatedReading Reflection Essay1424 Words   |  6 PagesThe transition from high school writing to college level reading and writing can be scary. The thought of having to write a paper at a higher level than what is used to can be intimidating, especially if the student feels unprepared. I know this was the case for me. I felt extremely unprepared for a college writing class. I did not have really any experience in writing papers, and no experience at all with having to read a complicated article, and then write a paper based on the information fromRead MoreTaking Advanced Placement English Class880 Words   |  4 Pagestheir knowledge. From writing free responses to memorizing complex concepts for multiple choices, some students experience these hardships such as countless restless nights and migraines. Nevertheless, taking advanced placement English is the utmost challenging class I experience in my high school years. While I manage to pass an advanced placement English class with an insight understanding about my life, my writing and reading skills has changed dramatically because of my lack of pace, lack ofRead MoreLiteracy, The Ability Of Reading And Writing1503 Words   |  7 PagesLiteracy Literacy, the ability of reading and writing plays a very crucial role in an individual’s life and society. A literate individual can make the positive changes in society with his ability. I believe literacy is not only being able to read and write but to make the positive impacts by his understandings. It enables us on how we perceive what is and understand things around us. My experience of reading and writing over the years has developed and enhanced my perception and thinking ability whetherRead MoreThe Importance Of Reading And Writing As A Person848 Words   |  4 Pagesprogress? The two most important skills are reading and writing. It is a talent that every single person has and become very important developmental skills that progress as a person gets older. Many people believe that these skills are important because it is a way to express feelings and thoughts. People view reading and writing as a way to express oneself and they feel like it is important to have a wa y to express feelings and thoughts. Reading and writing helps a person function in the world whetherRead MoreI Remember Reading By The Age Of 3 Essay1280 Words   |  6 PagesI remember reading by the age of 3. My mom taught English to preschool and middle school students. Looking at albums that had pictures of my childhood, I found that since age 2, I was already surrounded by educational charts, such as the alphabet, shapes, the different land forms and water forms, the traditional attires of men and women across the globe, etc. My mom would tell me about how much I loved to learn since I was a child. At the age of 3, she and my dad would take turns to read me a storyRead MoreHow Do I Learn Write?891 Words   |  4 PagesWrite? Reading and writing go hand-in-hand. Those who learn to write, write so someone will eventually read it. Those who learn to read, learn to write through reading other people’s work. But, one must first learn how to do one of the following to succeed in both. So, how does one learn to write? The best, most concise, writers develop from avid readers. Through reading, we are always learning how to write. I believe reading is essentially the foundation of learning to write. With active reading skillsRead MoreHow Do I Learn Write? Essay987 Words   |  4 PagesWrite? Reading and writing go hand-in-hand. Those who learn to write, write so someone will eventually read it. Those who learn to read, learn to write through reading other people’s work. But, one must first learn how to do one of the following to succeed in both. So, how does one learn to write? The best, most concise, writers develop from avid readers. Through reading, I am always learning how to write. I believe reading is essentially the foundation of learning to write. With active reading skillsRead MoreMy Reading And Writing Recovery Program959 Words   |  4 Pageswith our reading and writing. I was really excited about this test because, I loved reading and writing so I felt I was good at it. However after the test results came back I was put in a reading and writing recovery program. For obvious reasons I was extremely disappointed, and determined to get back into my regular class. As the year progressed I became increasingly better with reading and writing, by the end of that year I was 2 grade levels above what I was supposed to be at. I even had my â€Å"YoungRead MorePersonal Narrative : The Lost Writer Essay1599 Words   |  7 PagesLost Writer My fingers are burning and slowly going numb as I write and write, page after page. My classmates around me are a blur and the thoughts seem distant. I’ve had a bad start but I am slowly making my way back to the head of the class. With each page, my hands feel more and more like Jell-O as I try to maintain my rhythm in hopes that I will finish this English examination composition paper within an hour and forty-five minutes. I’m slowly, but surely gaining speed in writing and have finallyRead MoreQuestions On Reading And Writing1203 Words   |  5 PagesAnonymous I used to loathe reading and writing. I still do. There is however, a difference between my feelings regarding reading and writing in my past compared to my feelings now. I didn’t know who I was or what my thoughts were on many subjects. I also had trouble connecting with the stories I was reading. The main turning point in my attitude towards reading was in my ninth grade English class. My teacher, Mrs. Schultz, taught me, or maybe I finally decided to listen, and I found a deeper

Report on GOGAL Designs Online Business

Question: Make a Report on GOGAL Designs Online Business. Answer: Introduction The report is giving the full detail to the GOGAL Designs to make online business by Moose Consulting. GOGAL Designs is a huge company which handles the business of clothes and it has near about 50 branches in the country. The GOGAL Designs does not have any online business yet and it wants to take first step in online business because its customers want the same. There are different types of online business models which are described in the report. These online business models are recommended to the GOGAL Designs for online business- Ecommerce Model Advertising Model Subscription Model Freemium Model The advice is given to the GOGAL Designs about the hardware and software used to make the online business. Every aspect regarding the online business for GOGAL Designs is mentioned in the report. All legal and ethics issues are also defined. Promotion and marketing strategy to enhance the business are also described in the report. Online Business Models There are different types of online business models which have been stated in the report. Following online business models are recommended to the GOGAL Designs for a successful online business- Ecommerce Model Advertising Model Subscription Model Freemium Model Ecommerce Model In Ecommerce model, a website gives chance to sell and buy products or services. There are so many websites which follows ecommerce model e.g. amazon.com, ebay.com. The Ecommerce model is very beneficial in the time essential fields. For example when the time is very less and very critical, the ecommerce is very beneficial in those cases. It is very beneficial from the consumer point of view as well as from the business point of view. E.g. in the banking system, the ecommerce takes few minutes in the transaction while the traditional commerce takes hours in the same transaction. So the ecommerce saves the time of both the business as well as consumers. Advertising Model In Advertising model, a website gets money by paid advertisements. There are so many websites which follows advertising model e.g. google.com, twitter.com. The website gets amount by companies for advertisements. Subscription Model In Subscription model, a company takes yearly or monthly charges from customers for the services used by them. This model is growing rapidly because there are so many companies which are following this model e.g. Netflix, Adobe. Freemium Model Freemium model is a free model initially. In Freemium model, first the company gives the free services but takes charges on upgrade and advanced features. Companies take yearly or monthly charges from customers for upgrade and advanced services. This model is growing rapidly because there are so many companies which are following this model e.g. Skype, Dropbox. The Ecommerce model suits best to the GOGAL Designs as it is the actual requirement of GOGAL Designs. The GOGAL Designs will sale their own products directly to their customer. Therefore Ecommerce model is the best model to start work on online business. Market Strategy Marketing and promotion is a major step in online business. There are different types of marketing and promotion strategies to increase the popularity in internet market- Advertising Sales Promotion Public Relations Direct Marketing Personal Selling Digital Marketing Following image is showing the promotion tactics- All activities described above are beneficial but advertising and Personal selling both are the best marketing and promotion strategies in the internet market for the designer clothing industry. Advertising is a mass media tactic for promotion in the internet world. The advertisement can be done by so many ways like- by radio, by television, by news channels, by magazines etc. While in personal selling there are so many factors like Salespersons, Exhibitions, sales activities in showrooms etc. Sales Promotion is also good but it cannot be applied all the time because in sales promotion there are factors like discount, coupons, incentives etc. So for the GOGAL Designs advertising and Personal selling is best in starting phase. Sales Promotion can be considered later. Legal and Ethics Issues in Online Business There are so many legal and ethics issues which should be considered before starting online business. Following legal and ethics issues should be definitely used in online business- Search Engine Optimization (SEO) Intellectual Property Email Correspondence Copy Rights Survey Scams Online Transaction Security Domain Name Scams and Registration Issues Privacy Policy Search Engine Optimization (SEO) Search Engine Optimization is very useful for online business. There should be proper search engine optimization in the website to make best online business. Search Engine Optimization makes the website on top in the browser so that more users can access the website. Search Engine Optimization implemented by using so many factors like website content, images, keywords, Meta tags etc. All should be unique for best Search Engine Optimization. Intellectual Property Intellectual Property is the major issue in online business. Everything on the website about the product or company should be factual. There should be high degree trust between users and website owner and business owner. Every person connected with the website should have trust and faith upon each other. Email Correspondence Email Correspondence is also one of the major issues in online business. In online transaction or order, there are so many email messages sent by the business owner or website owner. Sometimes users get passwords through emails. Therefore, there should be high degree privacy and confidentiality in email servers. Copy Rights Copyright is the major crime now a day. Most people copy the content of the website or URL to mislead users. Survey Scams There are so many survey scams now a day. People take survey and took important data from users and can misuse that. They offer money to take survey but most of the time that is fraud. Online Transaction Security Online Transaction Security is one of the major issues in online business. The transaction system should be very safe and secure. It is the most critical part in the online business. There should be proper firewall and proper authentication on the online transaction. There are so many threats which stole the important data of users and misuse that. There should be proper security to escape from such type of threats. Domain Name Scams and Registration Issues The domain name of the website should be registered and verified. There are so many scams now a day where people stole the URL of others or take similar URL and misguide to users. Therefore the URL should be unique and different. Privacy Policy Every company has some policy and that should be obeyed by all website users. There should be proper link of privacy policy on the website and each user should be asked to read the privacy policy before start work on the website. Technology Infrastructure The MS SQL Server is one of the best options for the GOGAL Designs. The cost of running the SQL Server database is very less as compare to Oracle and IBM DB2 databases. The licencing fee is very less approximately 1 tenth of licencing fee of other databases. Software Components Requirement for MS SQL Server Database System The minimum software requirements for MS SQL Server 2008 database system are as follows- Framework The Microsoft SQL Server setup installs the following components Dot Net Framework 3.5 SQL Server Native Client SQL Server Setup Support Files Software The Microsoft SQL Server setup needs the following software Microsoft Windows Installer 4.5 / later version of Microsoft Windows Installer MDAC (Microsoft Data Access Component) 2.8 SP1 or later version of MDAC Internet Software Internet Explorer 6 SP1 or later version of Internet Explorer Display The graphical tools of Microsoft SQL Server requires the VGA or higher resolutions 1024x768 or higher pixel resolution Hardware Components Requirement for MS SQL Server Database System The minimum hardware requirements for MS SQL Server 2008 database system are as follows- Processor Processor: Pentium III compatible process or faster Processor Speed: Minimum 1.0 GHz, 2.0 GHz recommended Operating System Windows XP Professional SP2 All versions of Windows XP All versions of Windows Server 2003 All versions of Windows Server Vista All versions of Windows Server 2008 Memory RAM Minimum: 512 MB Recommended: 2.048 GB or more Maximum: Operating system maximum Disk Space Database Engine and Data Files, Replication, Full Text Search: 280 MB Analysis Services and Data Files: 90 MB Reporting Services and Report Manager: 120 MB Integration Services: 120 MB Client Components: 850 MB SQL Server Books Online and SQL Server Compact Books Online: 240 MB (pinaldave 2008) Implementation Cost of Microsoft SQL Server Database Enterprise Edition Base Licence: $24,999 Management Tools Add-on: Included OLAP Server and Data Mining Add-on: Included Enterprise ETL Add-on: Included Partitioning Add-on: Included Advanced Security Add-on: Included Total Cost: $24,999 (Darmadi Komo 2007) Purpose and Function of Required Software The MS SQL Server is one of the best options for the GOGAL Designs. The cost of running the SQL Server database is very less as compare to Oracle and IBM DB2 databases. The licencing fee is very less approximately 1 tenth of licencing fee of other databases. But the MS SQL Server is the leader of the database for medium organizations because it is very user friendly, easy to install and easy to administer. The data size in MS SQL Server is 524,258 TB, which is sufficient for the medium organizations. The MS SQL Server database system supports only the Microsoft Windows operating system. The one more advantage to adopt the MS SQL Server database is that it provides integration with Microsoft Office and provides tools for business intelligence. (Microsoft Corporation 2013) The distributed replay facility of MS SQL Server database system is very less expensive and this distributed replay facility allows the user to capture the full workload on the production server and replay the same on another machine. This helps to solve all the problems and done changes in the hardware or software under production conditions. (Media Inc. 2013) Advantage and Challenges for Online Global Design Online business helps the Global Designs to fulfil all the objectives of the business in the following ways- Market Share Market share is increased by the online business because it helps to increase the business area throughout the world. Maximize Sales Online business helps in maximizing the sale of the Global Designs. Customer can access the website of the Global Designs from anywhere. In this way, it is very helpful in maximizing the sale of the Global Designs. Growth The growth of the Global Designs will increase very rapidly by the online business. Customer Satisfaction By online business, Global Designs can serve the consumers on the whole day and that is the reason; the business is focusing on the customer satisfaction more in comparison to production and profit and if the consumer is satisfied, the production and profit will be increased automatically. The global internet consumers are growing rapidly and the range of the internet consumers is very high in comparison to the traditional non internet consumers. The growing range of the consumers demand very high quality of service and this is the main goal of the online business. There are some challenges also in making online business. Some of them are following- Human Factor The human factor also contributes more in the trends and developments of the online business. The human factor is the main factor in the development of online business. The human works on the web development create the websites and it is the human only who use the online websites. Security Factor There are so many threats which may affect the computers and may damage the software, hardware of the computer systems. Every threat has different kind of features like some threat only harm the files in the computer systems but some may harm the havoc of the computer system. So the threat is very dangerous for any organization because it may loss the very important data of the organization. It may be very dangerous sometimes. Recommendations for Online Business The report is describing the all advantages and issues of online business. In all aspects, online business is very good for the growth of the company. GOGAL Designs should follow following steps before starting online business- Research and Analysis on the Market and Competitors The research on the market and competitors should be done first before making the e-Commerce solution. In this the competitors strategy should be analysed very carefully to compete the competitors and to increase the business in the market. The competitors websites should be analysed and the scale of the competitors websites and business should also be analysed very carefully and the websites related to our business should be analysed and the keywords used by the customers related to our e-Commerce solution should be understand clearly to get the top rank in the internet market. Evaluate the Business Process of the e-Commerce Solution The business process of the e-Commerce Solution should be evaluated very carefully to win from competitors in the internet world. Following things should be kept in mind while evaluating the business process The strategy of the quality and the price of the products evaluate carefully. Evaluate the product information. Like discounts, category of the products etc. Evaluate the inventory system management of the business process, sales order process of the business. Account system should be clearly understood in mind before starting the e-Commerce Solution. Planning, Designing and Development of the e-Commerce Solution The Planning, Designing and Development of the e-Commerce Solution should be evaluated very carefully, to win from competitors in the internet world. Following things should be kept in mind while Planning, Designing and Development the e-Commerce Solution The features and the design of the websites should decide very clearly by analysing another competitors websites and by analysing the market requirements. Decide the best model to create the best e-Commerce solution within the time period and with the limited number of resources. Allocate the proper best resources, time frame and the budget to complete the e-Commerce solution. Now start implementation of the e-Commerce solution and done in the decided time frame. Now configure the e-Commerce solution after implementation. Now integrate the payment systems for the e-Commerce solution. Now host the web site on the proper web hosting server of the best reliable web hosting company. (Vinsign 2005) Marketing the e-Commerce Solution Now start marketing the e-Commerce solution to compete the competitors in the internet world. Following things should be kept while marketing the e-Commerce Solution- Add the Google feeds, shopping feeds etc. on the website. Add search engine optimization (SEO) keywords to get the high rank in the internet search. Add another high target websites advertisement on the website to get the internet traffic on the website. Use the pay per click agents on the website to get the high internet traffic on the website. Enhancement of the Website The enhancement of the website should be done on regular basis. Following things can be done under the enhancement of the website Create the admin part of the website to give the proper functionality to the website and to add the proper data in the proper manner on the website. Create the monthly reports of the products of the website. Sends the newsletter related to the website to the regular customers of the website. Conclusion The report is giving the complete and full detail about the proposed online business of GOGAL Designs. The GOGAL Designs can easily understand the issues which can occur in making the online business by studying this report. Every aspect related to GOGAL Design is clearly visible in the report. Software cost is also mentioned. Now it is the time for GOGAL Design to take a big step towards the internet market. There are more than 50 per cent people who buy online. That is why it is the need of time to start work on online business and to enhance the productivity and growth of the company. Online business is very beneficial in the time essential fields. That is the reason that e-Commerce plays a very big role in the Garment Industry. The e-Commerce is very cost effective system. It saves the cost of the middle person that is hired in the traditional business to deliver the products at the customer end or the sales person that is hired in the traditional business to display the products of the organization. E.g. in the shopping e-Commerce website, there is no need of the middle person to display the products and there is no need of the middle person to deliver the products at the customer end. The e-Commerce solution is affecting more on the low level and high level business also. The business level is increasing very rapidly because of the e-Commerce. The business is increasing with very ease and comfort, because the internet gives a big space to the business and it is not easy to increase the business in the world wide using the traditional manner. By implementing the good design approach in making the e-Commerce solution, we can defeat the competitors in the internet world. The customers can find the best product very easily. By analysing these things, the e-Commerce is the best option to increase the business world-wide. But there are some disadvantages of the e-Commerce also. There is very tough competition on the internet because in the traditional business, there is competition only in the local shops while in the e-Commerce the competition is world-wide. 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